Promotion Space Group has confirmed its position as the UK’s leading shopping centre commercialisation specialist by acquiring its main competitor, London-based Brandspace. Brandspace CEO Paul Soanes will join the Promotion Space board as group business development director.
The acquisition firmly positions Promotion Space Group as the leading commercialisation agency in the UK delivering a one-stop solution for shopping centres and retailers. The take-over means that the company now exclusively represents over 125 shopping centres across the UK and 2,000 retail outlets including Top Man and Miss Selfridge with a strong pipeline of shopping centres set to join the portfolio over the next year.
Promotion Space Chairman Richard Wright said: “The acquisition gives the shopping centre industry, which is currently facing a challenging retail climate, a tailor-made commercialisation solution to maximise asset value and increase revenue streams. The combined entity highlights the consolidation of the commercialisation sector that Promotion Space Group has predicted and now delivered to the industry.